Case Study · Multi-brand hub
Women's health, told fiercely.
A body of work across women's health and aesthetics brands — awareness, launch and always-on — each with its own audience, its own regulatory profile, and its own reason to be brave.
Addyi — naming the unspoken
For a treatment addressing HSDD, we built awareness creative that gave women permission to talk about low desire — direct, destigmatizing, and carefully fair-balanced for a highly-regulated category.
Jeuveau — the newer look
For Evolus's modern aesthetic brand, we shaped launch and always-on content with a confident, social-first voice — built to stand out in a crowded neurotoxin market.
Glacial Rx — cool science
For R2 Technologies' skin-brightening platform, we translated a genuinely novel science story into clear, credible creative that clinicians and patients could both trust.
“Their ideas are brilliant and — more importantly — their eye is always on ROI.”
Across the hub
Distinct audiences and regulatory profiles, one senior team holding the standard.
Always-on content engines built to perform channel-by-channel.
Fair-balanced, reference-managed and cleared through MLR/PRC.